Roomations takes custom home improvements to the web

A trio of University of Michigan MBA students/grads is working to put the power of home improvement back into the hands of the homeowner.

Their home improvement customization software and service company
– Roomations -  is based out of the TechArb student business incubator in downtown Ann Arbor. It hopes to launch its Beta website early next year.

The website will provide step-by-step guidance and professional advice for improving single-family homes. It will also serve as a resource for local tradesmen and designers so homeowners can re-create their home room by room.

"We hope to help homeowners achieve their remodeling goals," says Katie Miller, director of design and construction for Roomations.

Miller got the idea for the website will working in local community development in Detroit's Mexicantown neighborhood on the city's southwest side. She, Lakshmi Bhargabe and Jessica Goldberg decided to make a go of it as a start-up earlier this summer after they met at U-M's Ross School of Business.

Source: Katie Miller, director of design and construction for Roomations
Writer: Jon Zemke
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