Ann Arbor's Park n Party expands online parking biz across U.S.

Park n Party got its start five years ago helping tailgaters find an easier way to party at Michigan football games, specifically helping them reserve that perfect parking spot online. Today, the Ann Arbor-based company is helping tailgaters across the U.S..

Park n Party has partnered with LAZ Parking to offer its online parking reservation services at the Indianapolis Motor Speedway for Indy 500 this spring. The company also has brokered partnerships to offer its services in downtown Detroit; Lincoln, Neb; Pasadena, Calif, and South Bend, Ind.

"We're hoping to get into Lansing," says Jason Kapica, co-founder of Park n Party. "We have some contacts there and we hope to get in there this fall."

Park n Party specializes in helping people attending events find and reserve a parking spot online. That way they can avoid driving around a traffic-choked venue looking for a parking spot.

"We make your event day a lot less stressful," Kapica says.

Park n Party started with a few hundred parking spaces near Michigan Stadium. Today it manages about 10,000 spaces in five cities, primarily towns with big college football followings. However, Park n Party doesn’t limit itself to any one sport. Users can utilize Park n Party’s online platform for any sort of game, concert or event.

Usually Park n Party and its team of four people rely on partnerships with parking lot owners near these venues to grow. Its work with these parking companies has allowed it to grow to other markets and create a density of parking offerings there. That's how its current expansion into Indianapolis took place and how the company plans to keep growing the future.

Source: Jason Kapica, co-founder of Park n Party
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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