ForeSee Results hires 40, plans to add 30-50 more

It's pretty easy to see that ForeSee Results is growing if you look in the right places, such as its increasing client list, expanding staff directory, and strategic plan for expansion.

The Ann Arbor-based company has added about 40 people over the last year, expanding its staff to 185 employees and a couple of interns. It expects to add another 30-50 employees within the next year.

"We're doing very well," says Larry Freed, CEO of ForeSee Results. "We've been adding customers and employees. We're just growing."

ForeSee Results captures "voice of customer" feedback and uses it to measure customer satisfaction for the likes of Kohler, Citibank, and Ameriprise. It uses the University of Michigan's American Customer Satisfaction Index to gauge the satisfaction of website visitors and pinpoint opportunities to improve the site.

Its client base has not only grown but diversified as the company has expanded its capabilities and product lines. Among those it serves are Eddie Bauer, OnStar, Research In Motion, and Meijer.

"Good product leads to good, satisfied customers who tell other people about you," Freed says. "Word of mouth helps."

That word of mouth is starting to really travel. The company plans to expand into the European market this year with a foothold in the United Kingdom. It will expand eastward from there, picking up new clients along the way.

Source: Larry Freed, CEO of ForeSee Results
Writer: Jon Zemke
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Related Company

  • ForeSee Results
    2500 Green Rd., Suite 400
    Ann Arbor, Michigan 48105 Website
    How are we doing? Are our customers happy? When big companies like Bed Bath & Beyond and Harley Davidson want to know, they turn to Ann Arbor-based ForeSee Results. The company specializes in tracking online customer satisfaction.