U-M students start Fetchnotes to ease digital workflow

Conventional wisdom says success is in the details. For Fetchnotes, its success lies in its notes. Digital notes.

The brand spanking new start-up led by a couple of University of Michigan students is developing software that allows people to take and keep notes on a variety of computer platforms, such as laptops or smart phones. The idea is to take these random thoughts and integrate them into people's normal digital workflow.

"I saw that myself and other people had this problem of capturing thoughts and ideas," says Alex Schiff, CEO and co-founder of Fetchnotes. "Other people had problems keeping track of tasks."

The new software also allows users to organize and search for their random musings without copying and pasting or trying to otherwise manually jump computer platforms. The bottom line is Schiff and his partner, Chase Lee, plan to get these valuable thoughts out of the users' brains and into their everyday workflow with minimal work.

Fetchnotes plans to roll out its software to early adopters this fall and begin beta testing shortly after that. It already has 1,000 people signed up and expects to have 500,000 users trying it for free within its first year and a small but significant percentage of those buying the premium version. "In the next year, we'd like to have 10,000 paying users," Lee says.

Source: Alex Schiff and Chase Lee, co-founders of Fetchnotes
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.

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