Build Like a Girl Inspires next generation of women in construction

Young women across the Great Lakes Bay Region were given the chance to delve into career opportunities in the construction industry at this year’s Build Like a Girl event. Organized by Associated Builders & Contractors Greater Michigan (ABC Greater Michigan), Greater Michigan Construction Academy (GMCA), and Ladies Operating for Growth in Construction (LOGIC), the annual gathering took place on February 19 at The Great Hall in Midland.

The evening began with a confidence workshop led by Lisa Tarkington, President and Founder of Lead. Tarkington emphasized the importance of self-assurance when exploring new opportunities. ”I want them to know they have a beautiful future ahead of them,” she says.

Misty BarronCompanies like Fisher participated with hands-on demonstrations After the workshop, participants heard from a panel of women working in construction who shared their personal journeys in a traditionally male-dominated industry. TV5′s Meg McLeod moderated the discussion. “This is such a fun and engaging way for our young leaders to learn and experience things they may otherwise never get to experience.”

Kaitlin Adams from Three Rivers, Kim Bennet of Moltus Building Group, and Emma Gaertner from Bierlein-Trombley Electric spoke candidly about the challenges they faced and the rewards that come from perseverance. They also fielded questions from attendees, offering practical advice and encouragement.

One audience member asked the panelists if they face sexism in today’s trade world. The consensus among the women was that there has been a big shift in the industry over the past 20 years and that they do not face the same kind of bias they once did.
Misty BarronGirls learned hands-on how to mix cement at one learning booth.
While the evening’s panel discussions and question-and-answer segments provided invaluable insights, the night was about much more than just speakers. Contractors and suppliers offered hands-on learning, allowing attendees to try out activities like using nail guns, laying bricks, and working with electrical components. 

The event also highlighted the importance of STEM careers in the construction industry, emphasizing the wide variety of specialties available, including engineering, architecture, project management, and skilled trades. By presenting the educational requirements, skills development opportunities, and strategies to overcome common obstacles, Build Like a Girl aims to guide the next generation of female construction professionals toward rewarding and stable careers.

According to industry statistics, only 14 percent of the construction workforce are women. Despite growth in recent years, this number is still quite small compared to other fields. However, events such as Build Like A Girl are dedicated to changing the narrative and encouraging more young women in grades 5 -12 to pursue careers in construction.

Misty BarronLocal company, Three Rivers helped create a special night for girls interested in trade careers. “We sold out,” says Cathy Geiger, director of marketing and community affairs at ABC Greater Michigan when speaking about this year’s attendance. While the inaugural event in 2024 saw over 100 girls registered, participation grew even larger this year with the addition of new sponsors.

Local contractors and suppliers hosted booths at no cost, offering interactive demonstrations for attendees, while financial and in-kind sponsorships, such as the “Hard Hat” sponsorship from Three Rivers Corporation, further enhanced the event’s success.