Developer transforms old industrial building in Ferndale into creative class center

What was once old, dirty and busted is now new, edgy and hip in Ferndale.

GVA Detroit has turned what was once an old mid-20th Century industrial building into a mixed-use building, complete with loft-style office space on Hilton Street between 8 and 9 mile roads.

"We're trying to get the creative class to come there," says Jennifer Roosenberg, marketing and communications manager for GVA Detroit.

The Southfield-based firm bought what it now calls the Zicor Building three years ago and completely gutted the structure so the only original pieces left are the walls, roof and floor.

"It was in pretty rough shape," Roosenberg says.

The city rezoned the property for mixed-use, giving GVA Detroit a lot of flexibility on what it could do there. It's part of the reason why the developer left the units raw so the prospective tenants have more options on customizing the space. It has led to a lot of loft-life offices, with high ceilings, exposed ductwork and wide-open spaces.

The 15,000-square-foot building is divided into eight units over two floors. So far about 25 percent of the structure is occupied and another large tenant is close to signing. One of the tenants is a payroll company for the film industry that just opened a Michigan office.

Source: Jennifer Roosenberg, marketing and communications manager for GVA Detroit
Writer: Jon Zemke
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