Teletubbies were lovable and cute... or like nails on a chalk board, depending on how old you were. Yet, it's hard to deny their popularity blitz in marketing and retail. Well, the guy behind that is coming to Michigan because of the tax breaks with another show: the
Oogieloves.
The title sounds lovable and cute... or like nails on a chalk board.
Excerpt:
Viselman has come from Los Angeles to Farmington Hills to produce a children's film called "The Oogieloves in the Big Balloon Adventure." As he describes the mood inside the building that serves as the movie's home base, he oozes enthusiasm.
"Oh my God, it's like maybe we should bring the Oogieloves to the Middle East. Maybe they'll solve the Middle East problems! It's a very unexpected, joyous place here," he says.
Viselman, 48, has been called a marketing genius for his role in the selling of the Teletubbies and Thomas the Tank Engine in America. He didn't invent those characters, but he helped make them must-have toys.
In 1998, the
New York Times described him as "the whiz behind the 'Teletubbies' blitz." An
Inc. profile from 2003 said "when he picked up the phone, the CEOs of FAO Schwarz and Toys 'R' Us took the call."
Read the entire article
here.
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