New entrepreneurs open Prime Studios in Northville

Downtown Northville is taking a page or two from Ann Arbor, Royal Oak and Birmingham now that a web-development start-up is setting up shop in the city's center.

Prime Studios is moving into some ground-floor retail space at the Northville Square building. The 2-year-old firm is run by Kettering University students Matt Gaidica and Brad Birdsall, who are 22 and 21 years old, respectively.

"This is where our base network is," Gaidica says. "It has a really nice downtown. The community is good. Our office is awesome."

Prime Studios specializes in digital media development. Think design and development of websites and smart phone applications. The partners plan to continue expanding into the mobile platforms that service iPhones and the new Android phones. The firm has one intern on staff and the partners hope to add another hire as business grows.

"Our new location is a big step forward for us," Gaidica says. "It lets us be more established."

Source: Matt Gaidica, co-owner of Prime Studios
Writer: Jon Zemke
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