The economic challenges facing the nation also offer economic opportunity to entrepreneurs willing to face them, says Michigan State University (MSU) Accounting Professor Sanjay Gupta.
According to excerpts from the article:
“There always are challenges in setting up a new business, whether in good times or bad,” said Gupta, chairperson of the Department of Accounting and Information Systems in the Eli Broad College of Business.
“However, there are some unique challenges budding entrepreneurs face, especially during the current economic downturn,” he said.
New entrepreneurs willing to take a chance may be catalysts in turning around the entire economy, but they need to adhere to sound business principles to succeed.
Read the entire article here.
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