Two Williamston Women Launch New Car-Based Learning Tool

Williamston entrepreneurs and car-captive parents Cheryl Miller and Heather Lewis have devised a way to make the most of the endless hours shuttling kids with their new Rock N Go learning program.

Rock N Go is a collection of products designed to combine teaching with music. Each product includes CDs and learning materials that work together to educate kids while they’re spending time in the car.

“We differentiate our product on the basis that it is unique, engaging and fun,” Miller says. “They’re fun and it’s more the kind of music that would engage kids as opposed to the cookie cutter mass produced products.”

“So Skip Counting,” the first Rock N Go product, included 10 musical genres, 10 workbooks and a mobile portfolio. They’ve also developed art, addition, subtraction, multiplication, spelling and division sets.

“It’s unique because it’s all together,” Miller says. “The children can work on the workbooks in the car after they listen to the CD. This gives them something to do when you have 30 minutes while so and so is playing tennis.”

Miller writes the workbooks while Lewis plays the music. The two women already have their product in local bookstores and Schuler’s Books. Willamston's Tuesday Books is hosting a Rock N Go event from 6:30 p.m. to 7:30 p.m. on Nov. 13.

Miller says they hope to hit a national audience. Right now, they have two employees, but she expects that number to grow quickly.

“We know we cannot possibly handle this as it grows,” she says.

Source: Cheryl Miller, Rock N Go

Ivy Hughes, development news editor, can be reached here.

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