Marketing Department hires operations manager

The Houghton-based Upper Peninsula Marketing Department, Inc. announced it has brought on a new operations and account manager, Shannon Vairo.
 
She'll manage the day-to-day operations of the company, which recently expanded to add clients in the Marquette area, and will be in charge of finances and procedures, besides supporting major clients like Michigan Technological University and the MTEC SmartZone.
 
Vairo, a Houghton native, comes to Marketing Department from Finlandia University, where she was most recently the school's external relations coordinator. Previously, she was Michigan Tech's assistant director of annual giving. She earned a bachelor's degree in business administration and marketing at Michigan Tech and is involved in the Delta Zeta International Sorority and March of Dimes.
 
"Shannon has vast experience in fund raising, business development and building positive relationships," says Karyn Olsson, CEO of Marketing Department Inc. "She is extremely organized, a strong leader and highly energetic. As we continue to grow, Shannon will play a critical role in keeping us on a strategic path."
 
Writer: Kim Eggleston
Source: Marketing Department, Inc.