The “Launch You City” initiative, a partnership between the Lansing Regional Chamber of Commerce (LRCC) and Google, is designed to help local businesses expand their Google listing.
The free initiative offers kits and services that will allow businesses to make sure they are getting the most out of a Google listing. All the business has to do is go to
GYBO.com/Business and click “Find Your Business.” They will then be able to see their Google ranking, add their business if it’s not there, or update their information. Many businesses forget to update their Google listing and that can result in lost business. Google can help your business get discovered locally and globally. “The Google platform is functional and dynamic,” says Michelle Rahl, Director of Marketing & Events at the LRCC, “But you have to be on it to be found.”
“Businesses who are online, grow at a much faster rate than others,” adds Rahl. The initiative gives them the opportunity for brand awareness and growth and gives them the chance to get their name out there.
The “Launch Your City” kits, that include posters, email templates, social media copy and more, will be distributed to partners in; Lansing, East Lansing, DeWitt, Grand Ledge, Charlotte, Williamston, Mason, Eaton Rapids, St. Johns and Delta, Delhi and Meridian Townships.
Source: Michelle Rahl, Lansing Regional Chamber of Commerce
Author: Allison Monroe, Innovation News Editor
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