New automotive facility brings 25 jobs to Potterville

Big things are happening in Potterville. The town has recently welcomed Profile Metal Forming to a 30,000 square foot facility. The tier two automotive stamping and welding assembly company will bring with it 25 new jobs over the next two years and plans to invest $5 million in the local economy. 
 
Profile Metal Forming began in Newmarket, New Hampshire in 1986 and planned to expand into the Lansing area to be closer to the automotive industry. The Potterville location was chosen for its accessibility to the expressway and its central location between both east and west sides of the state. 
 
"This will assist in the revitalization of the automotive and manufacturing sector in our region," says Bob Trezise, President & CEO of the Lansing Economic Area Partnership (LEAP). Profile Metal Forming and LEAP connect through a site search. The firm then worked with CB Richard Ellis in locating a site for their new facility. 
 
According to LEAP, Profile Metal Forming has already placed purchase orders with Michigan firms totaling $1.7 million since opening in Potterville.  

Source: Bob Trezise, LEAP
Writer: Natalie Burg, Development News Editor
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